In the olden days, if you wanted to market deposits, the head of Retail would come to Marketing and say something like - “We need to raise deposits,” or “We have a new account opening platform that we need to market.” Marketing would then put together some ideas for a print or digital campaign; Retail would sign off on it, and then they would roll it out. Maybe it worked, perhaps it didn’t, but the reality is it likely was successful at some level, and everyone was happy. Unfortunately, this approach is quickly fading and highly inefficient.
On October 23, 2020, the International Swaps and Derivatives Association (ISDA) published the much anticipated IBOR Fallback Protocol (Protocol). Firms that sign up for the Protocol agree to the spread adjustment and the fallback rates if LIBOR becomes unavailable in the future. Most community banks have some loans or deposits tied to LIBOR, and many community banks have used LIBOR hedges to help borrowers manage interest rate risk.
Since the election falls right in the middle of bank’s budgeting and planning cycles, it is worth spending some time looking at potential outcomes. With a little more than two weeks before the election, the current polls and betting odds favor a Democratic Administration and both houses of Congress. According to FiveThirtyEight, Biden has a +10.5% lead, up from +7.6% two weeks ago. The polling also shows a 96% House retention and a 73% chance of winning the Senate.
Last week a seven-year-old asked us what banks do. That question got us to pause. How do we explain a whole industry to a seven-year-old in less than a minute, keep his interest, and do justice to the answer? The simplest answer is that banks allow customers to change the timing of their cash flows. It’s really that simple at its core.
The combination of the COVID-19 pandemic and the interest rate environment drives every bank to rethink their branch delivery. In a world with six percent net interest margins, banks can have all the branches they want. However, in an environment with sub-three percent margins, banks can no longer afford an extensive bank network.
The Covid-19 pandemic has decimated the US economy, and the recovery may take longer than initially suspected. However, currently, community banks have an opportunity to identify and win or retain longer-term, credit-worthy relationships at better credit spreads. There are also substantial challenges facing the entire banking industry.