Tag: Conversion

Use Our 8 KPIs To Power Your Bank's Marketing

The Value of Marketing

We received many questions on our ranked effectiveness of some of our content strategies (HERE) and our priorities when it comes to marketing (HERE). Many of the questions revolved around how we measure marketing effectiveness and what key performance indicators (KPIs) we use.

Use Our Marketing Priorities To Boost Your Bank’s Efforts

Better Bank Marketing

One of the best pieces of marketing advice we ever received was this – know what you want your marketing assets to do before you produce it. It is clear on what the intent is for any great marketing effort be it an email, advertising or piece of content. Without knowing what you want your marketing asset to accomplish, it is doubtful you will get there.

Subscribe to Tag: Conversion